With the change of people's consumption concept, people pay more and more attention to brand. A brand needs to be recognizable to impress consumers. Image is the characteristic of the brand, reflecting the strength and essence of the brand. Only shaping a good brand image, brand marketing can be carried out well. Generally speaking, the image of a brand is composed of many factors, including product name, packaging, pattern advertising design, etc., but in fact, custom trade show display is also a display of brand image.

A good custom trade show display design can not only bring consumers a beautiful visual experience, but also greatly enhance the brand image of the store, and improve brand recognition. Different showcase design will produce different visual effects, but also reflect the image and personality of different brands. For example, protecting children is mainly to do the learning table, lively and bright blue theme showcase, appears very lively and lovely. Such a design no matter in which city is attractive to customers are not weak, will give people a deep brand image. With the help of showcase, brand image can be displayed and brand personality can be highlighted.

When merchants custom trade show display, they want to let the audience and consumers receive the product information most effectively in a limited time through the brand power of the product. We should print the brand logo on the display cabinet, the whole should be harmonious and unified, color and brand collocation, but also with the connotation of the brand harmonious high-grade beautiful, in order to attract customers.

Through the above understanding, we can clearly know that the brand power of goods can be expressed through the display cabinet, but also play a publicity role, and further enhance the popularity of goods.